The HEPA Canada delegation in Hungary recently visited several innovative companies to explore market opportunities and strengthen cooperation. The visit provided a unique opportunity to explore market opportunities and strengthen cooperation with Hungarian companies. Led by Sándor Balla, Executive Director of the HEPA Regional Office Canada, the delegation engaged in discussions with several innovative Hungarian businesses, highlighting potential opportunities for expansion into the Canadian market.
Sándor Balla visit 77 Elektronika Kft.’s Budapest factory, meeting with leadership and exploring the company’s in vitro diagnostic devices for potential expansion into the Canadian market.
77 Elektronika Kft.
The delegation held discussions with 77 Elektronika Kft. on Canadian market opportunities and potential cooperation. The meeting included a visit to the company’s Budapest factory, where Sándor Zettwitz, Owner and Managing Director, Judit Holló, International Sales Director, and Péter Tuza, Global Business Development Manager, presented the company’s operations and product portfolio. Founded in 1986, 77 Elektronika is a Hungarian family-owned company specializing in in vitro diagnostic devices, including blood glucose meters and urine analyzers, with products exported to nearly 100 countries. The company’s innovations were previously showcased at MedTech 2024, highlighting its strong international presence and leadership in the diagnostics market.
Sándor Balla and the HEPA Canada delegation meet with Máté Gallai, CEO of Kuube, to discuss the upcoming Canadian launch of Kuube’s solar smart furniture and long-term collaboration strategies.
Kuube – Solar Smart Furniture
Discussions with Kuube focused on the upcoming arrival of their solar smart furniture in Canada. The delegation confirmed long-term cooperation with Máté Gallai, CEO of Kuube, including Canadian distribution and the development of a comprehensive marketing strategy. Before the Canadian launch, Kuube’s products were previously showcased at the CES 2026 event, and will also be showcased at the headquarters of the Hungarian Export Promotion Agency and in front of the Embassy of Canada in Hungary, demonstrating sustainable Hungarian design and innovation.
Sándor Balla and the HEPA Canada delegation meet with Bence Katona, International Sales Manager at ABZ Innovation, to discuss heavy-duty drones for industrial and agricultural applications and potential Canadian market opportunities.
ABZ Innovation – Heavy-Duty Drones
The delegation also visited ABZ Innovation in Szentendre to explore the company’s industrial and agricultural drone solutions. Bence Katona, International Sales Manager, presented the company’s market entry strategy and innovations. ABZ Innovation develops heavy-duty drones that support precise spraying, sowing, high-pressure cleaning, inspections, and other operations, providing efficient and cost-effective solutions for a wide range of sectors.
The HEPA Canada delegation in Hungary’s visit highlighted Hungarian innovation and provided valuable insights into opportunities for collaboration across industries.
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